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EVENTrepreneur: A person who turns their passion for events into a profitable business. The Unstoppable Eventrepreneur™ Podcast brings you the strategies and tactics you need to build and scale your event planning business. Learn about the thinking and habits you must develop in order to turn your passion for event planning into a full-time job! Learn from a multiple 6-figure event planning veteran, May Yeo Silvers. Her specialty? Her “no sugar coating, giving it to you the way it is” form of communication that breaks down ideas and strategies into actionable step-by-step processes. Tune in, be inspired and get ready to start discovering the untapped potential within you to truly become an Unstoppable Eventrepreneur! For more business tips, strategies and mindset reset, follow along with May: • Connect with me at: may@events4anyone.com • Website: www.mayyeosilvers.com • LinkedIn: www.linkedin.com/in/mayyeosilvers • Facebook: www.facebook.com/mayyeosilvers • IG: www.instagram.com/mayyeosilvers • TikTok: https://www.tiktok.com/@mayyeosilversofficial • FB private group: https://www.facebook.com/groups/events4anyone
Episodes
Thursday Feb 10, 2022
How Your Relationship with Money Can Affect the Growth of Your Business
Thursday Feb 10, 2022
Thursday Feb 10, 2022
How do you feel about money? For most people, their relationship with money begins as a child. When host May Yeo Silvers was growing up, she believed that money was scarce. While her relationship with money initially got off to a rocky start, May had to restructure her past beliefs to achieve success in her business now. In today’s episode, May discusses how your relationship with money can affect the growth of your business.
Adopting the mindset that money is scarce will only negatively affect your performance as an entrepreneur. According to May, if you adopt that mindset, you will become desperate to close every deal, more inclined to offer discounts, and too afraid to invest back into your business. To overcome your scarcity mindset about money, you must first understand your relationship with money and then work to reframe your mindset. May explains that money loves speed and time, and when you believe in yourself and invest in your business, you can get back time, speed up your growth, and allow the money to flow.
Tune into this week’s episode of The Unstoppable Eventrepreneur™ for an honest conversation about money. Learn more about where your relationship with money currently stands and how to overcome any limiting beliefs, so you can change your mindset and grow your business to be a financial success.
Quotes
• “Instead of spending two weeks trying to figure out how to run the website, I hired someone to do it and I immediately saw the return.” (08:36-08:48)
• “When you are in the mindset that you must close every deal because you think that money doesn't grow on trees, it’s going to be very damaging to your business because you'll be working with people that you really don't want to work with.” (11:34-11:52)
• “If you don't understand your relationship with money, you will never understand what is blocking you from growing your business.” (12:32-12:40)
• “Money loves speed. If you're able to get back time, you're able to speed up the growth of your business, and when you have speed, money comes.” (15:33-15:43)
• “If you don't invest in your business, you won't have the money.” (17:07-17:11)
• “The most successful people in business are those who are always willing to move forward in faith.” (18:11-18:19)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone
Thursday Feb 03, 2022
How to Reach Your Income Goal
Thursday Feb 03, 2022
Thursday Feb 03, 2022
Do you want to make more money in 2022 without working more hours? According to host May Yeo Silvers, this is more attainable than it sounds. In today’s episode, May discusses easy ways to reach your income goals.
First and foremost, you must ask yourself why you want to make more money. When you understand your motivations, you are less likely to give up on your goals. After you have a clear understanding of your financial goals, you can take action to achieve them. According to May, the best ways to increase your revenue include increasing your prices, having brand awareness, and hiring salespeople. While all of these methods are effective, the quickest way to generate more revenue is by increasing your prices. Even though asking for more money is intimidating, it doesn’t need to be done overnight. The best option is to frequently increase your prices in small increments. With this business model, eventually, you will be able to double your income in half the time.
Tune into this week’s episode of The Unstoppable Eventrepreneur™ to learn more about the importance of raising your fees, expanding your reach, and building a dream team to increase your sales and make more money.
Quotes
• “I'm not talking about how to increase your income goal if you are an employee. I'm talking about how to increase your income goal when you are a business owner.” (01:10-01:18)
• “You have to ask yourself why do you want to make this money? You better come up with a good reason because if you don't have a good reason then you will give up very easily in the journey of pursuing that goal.” (02:23-02:34)
• “Don't raise your fee so quickly. Raise it little by little, but raise it frequently.” (06:36-06:41)
• “Constantly feeding your funnel with new leads is so so so important.” (08:03-08:07)
• “You should constantly be training and recruiting salespeople.” (10:14-10:17)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone
Thursday Jan 27, 2022
CEO Mindset vs Employee Mindset
Thursday Jan 27, 2022
Thursday Jan 27, 2022
When people think of running a business, they dream of making a lot of money, traveling the world, and working less. According to host May Yeo Silvers, this is known as the CEO mindset. While it is entirely possible to achieve this lifestyle, there are many things an entrepreneur must do before they get to that place. In today’s episode, May discusses the distinction between a CEO mindset and an employee mindset.
According to May, the first step to running a successful company is letting go of your employee mindset. To do this, May explains that you need to focus on investing in your business and be willing to always take that extra step. In reality, being a CEO comes with many more risks than being an employee. As a CEO, you are responsible for the outcome of every decision you make. So when deciding whether or not you want to open a business, it is important to first understand what it means to be a CEO.
Tune into this week’s episode of The Unstoppable Eventrepreneur™ to learn more about the difference between a business owner and a CEO, the importance of investing in your business, and how to use your ‘why’ to transform you from an employee into a powerful and successful CEO.
Quotes
• “When you own a business and you know how to run your business, your business is profitable, and your business can run without you, you certainly can enjoy the fruits of your labor where you make a lot of money and work very little.” (05:01-05:13)
• “As a CEO, you are the only person. You have to make all of the decisions and you have to go figure things out.” (07:32-07:39)
• “In order for your business or your side hustle to become a full-time job, you have got to stop thinking like an employee.” (12:54-13:00)
• “A CEO is up for challenges. A CEO loves the potential for great results and they're not afraid to fail.” (15:58-16:08)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone
Thursday Jan 20, 2022
How to Be More Productive by Doing Less
Thursday Jan 20, 2022
Thursday Jan 20, 2022
For most people, a productive day looks like checking off all the items on your to-do list. And while it is certainly important to get things done, host May Yeo Silvers explains that successful people don’t have to-do lists, they have success lists. In today’s episode, May discusses how to be productive by doing less.
According to May, the most valuable thing for every entrepreneur is time. Rather than spending your days completing a bunch of meaningless tasks, it is important to focus only on the things that are going to make the biggest impact. Start by creating a list of must-do things that nourish you mentally and physically, and then put them into your calendar so they become a part of your routine. When we delegate our time to things that move our success needle forward, we have more time to run the business of our dreams!
Tune into this week’s episode of The Unstoppable Eventrepreneur™ to learn how to create a priority list that automates, delegates, and deletes tasks so you can build a successful six-figure business in less time.
Quotes
• “On my success list, I also block out time for my family.” (06:12-06:15)
• “My success needle is whatever actions that I'm taking are going to bring me the biggest return on investment.” (07:50-08:00)
• “It's not about doing a lot more to be more productive, it's about doing a lot less.” (09:16-09:20)
• “You have to strategize in terms of using your time and also understanding what should go on your success list.” (15:15-15:25)
• “To function at a high level of capacity requires a lot of focus, commitment, dedication, and discipline.” (17:43-17:48)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone
Thursday Jan 13, 2022
The Number 1 Sabotage in Achieving Your Goals
Thursday Jan 13, 2022
Thursday Jan 13, 2022
With 2022 in full swing, many of you already have established your goals for the year. While the beginning of the year always feels motivating, it can be easy to fall off of the right path within a few months. In today’s episode, host May Yeo Silvers discusses how to avoid the number one thing that sabotages people from achieving their goals.
According to May, the number one thing that inhibits a person from achieving their goals is comparison. While it can be easy to notice what others are doing, May explains that comparing your journey to others is pointless. In fact, the only person you should measure yourself against is you. By remaining patient and focused on yourself, you can open the doors to progress and growth.
Tune into this week’s episode of The Unstoppable Eventrepreneur™ for a conversation about the negative impacts of comparison. Learn more about the importance of patience and measuring your progress so you can stay focused on achieving your goals.
Quotes
• “The number one way to sabotage is comparing yourself to another person.” (05:09-05:13)
• “If you can stay focused, put on your blinders, not look at what other people are doing, and instead focus on yourself and measure against your progress, that's how you can avoid sabotaging your progress.” (05:43-05:59)
• “You want to measure yourself against yourself. You don't want to measure yourself against other people.” (06:01-06:05)
• “If you do more than yesterday, you're already progressing. If you have learned from what you have done yesterday, you're already progressing. But if you don't do anything, and you just freeze, there's no growth and that can happen when you start looking at other people's progress.” (09:42-10:00)
• “Tomorrow's success will look very different from today's success.” (15:31-15:34)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone
Thursday Jan 06, 2022
How to Stay on Course to Achieve Your 2022 Vision
Thursday Jan 06, 2022
Thursday Jan 06, 2022
As the new year begins, everyone is feeling energized and motivated to crush their goals. While this time can be used to set the tone for the rest of the year, many people tend to fall off the wagon after a few months when they don’t see the immediate transformation or results. In today’s episode, host May Yeo Silvers discusses how to stay on course and achieve your goals in 2022.
When it comes to setting goals for the new year, it is important to spend time vision casting. Understanding how you would feel if you succeeded or failed allows for you to ignite emotion within yourself; and according to May, our emotions are what drives our actions. In addition, it is equally important to celebrate any action you take towards accomplishing your goals. When we feel inspired by ourselves, we not only feel more confident, but we also begin to take bigger actions towards achieving what we desire.
Tune into this week’s episode of The Unstoppable Eventrepreneur™ to learn more about the importance of vision casting, reevaluating your priorities, and celebrating your actions, so you can crush your goals and turn your vision into a reality in 2022 and beyond.
Quotes
• “It's so important that you write all your goals down and not just think in your head because when you think in your head, you will forget.” (04:50-04:56)
• “When you read the things that you wrote down, you will ignite the feelings and emotions inside of you. The emotions are what drive your actions.” (08:37-08:49)
• “Time is the most expensive and precious asset that you have. So why dump more precious resources into a goal that you didn't achieve in 2021 when this goal no longer serves you in 2022? Drop that goal.” (12:00-12:21)
• “I want you to celebrate taking actions because once you take actions and you feel accomplished taking actions, you will take more actions.” (14:21-14:30)
• “When we break down our goals into little baby goals, we're being realistic with the actual results that we can get within a short period of time.” (15:01-15:11)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone
Thursday Dec 30, 2021
How to Make Your Vision Plan for the New Year
Thursday Dec 30, 2021
Thursday Dec 30, 2021
As the end of the year quickly approaches, it is time to start thinking about what you want to accomplish in 2022. In today’s episode, host May Yeo Silvers discusses how to create a successful vision plan for the new year.
Before you begin planning your goals for 2022, May explains the importance of first reflecting on your 2021 successes. Auditing your progress will not only reveal how successful you were, but it also will prevent you from making the same mistakes. Once you have identified your strengths and weaknesses, you can put together an action plan that will generate viable results.
Tune into this week’s episode of The Unstoppable Eventrepreneur™ to learn more about the importance of evaluating your past results, having visual reminders, and knowing your “why,” so you can design your roadmap to success in 2022 and beyond.
Quotes
• “A lot of times people set their goals and their resolutions at the beginning of the year. But you should be thinking about that at the end of the year before you head into the new year.” (01:51-02:05)
• “Before you start doing something new, you should evaluate your past results.” (02:41-02:47)
• “If you don't audit your progress and you do not take the time to see what you have done for your 2021 goals and if you go into 2022 making the same goals, you're going to get the same results.” (03:21-03:38)
• “Clearly write your goals down and put them in an area where you see them every single day to remind yourself.” (14:08-14:19)
• “If you don't know why you want to achieve that vision or that goal, then you will never carry out those action plans.” (15:00-15:11)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone
Thursday Dec 23, 2021
How Being Thankful Can Help Your Business and Your Life
Thursday Dec 23, 2021
Thursday Dec 23, 2021
“When you are thankful, you live in a world of abundance,” says host May Yeo Silvers. As Thanksgiving comes to an end, May can’t help but wonder why we give extra gratitude only once a year instead of every day. In today’s episode, May discusses how being thankful can positively impact the success of your business.
Even though life can get busy, it is always important to slow down and acknowledge everything that you are grateful for. Whether it’s something big or small, May suggests writing some form of a gratitude journal that you can reflect on when things get tough. According to May, implementing a daily practice of gratitude will increase your happiness and make it easier for you to tackle any challenge with grace. Not only will it positively affect your life, but it will also make you a better entrepreneur.
Tune into this week’s episode of The Unstoppable Eventrepreneur™ to learn more about the importance of celebration and how to implement gratitude into your daily routine, so you can maintain an abundant life and prosperous business.
Quotes
• “For me, being thankful and full of gratitude is important, but sometimes we don’t give enough time, attention and energy to it because life gets in the way.” (03:18-03:40)
• “We really need to make an effort to appreciate everything that we have in our life, big or small.” (04:57-05:09)
• “We have the control to minimize the impact of unpleasant things happening, or even eliminate the possibility, if we do our due diligence, especially in business..” (09:26-09:39)
• “Celebration doesn’t just come from financial strength. This means you don’t just celebrate when you get a big client, you celebrate every single thing in your business, especially something you haven’t done before.” (12:03-12:23)
• “Big milestones and financial gains should be broken down into many milestones, so that they are achievable.” (13:45-13:49)
• “You should be thankful and grateful for something in your life every single day.” (15:25-15:32)
• “When you are thankful, you live in a world of abundance.” (16:30-16:36)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone
Thursday Dec 16, 2021
How Your Relationship With Money Affects Your Business
Thursday Dec 16, 2021
Thursday Dec 16, 2021
When it comes to talking finances, people often feel uncomfortable due to their personal relationship with money. While this can be a taboo topic, host May Yeo Silvers explains that it is a crucial part of doing business. In today’s episode, May dives deep into how your relationship with money can and will affect the success of your business.
For many event planners, the motivation to create beautiful events for everyone often overrides the need for financial success. While it is important to be passionate about your craft, money management needs to be a top priority. When you lose focus on financial gains, May explains that you run the risk of losing your business.
Tune into this week’s episode of The Unstoppable Eventrepreneur™ for a real and raw conversation about money. Learn more about the importance of investing, ways to break the cycle of imposter syndrome, and how to elevate your fiscal consciousness, so you can set your businesses up for financial success.
Quotes
• “Your relationship with money plays an important part in your personal life, your business and your financial wealth.” (01:32-01:44)
• “Do not believe the potential client’s money story. Do not believe what they tell you that they do and do not have the money for.” (08:15-08:26)
• “When you don't believe that you can charge that much, a lot of times it is coming from insecurity about your worthiness and service.” (09:16-09:27)
• “When you tell yourself that it is difficult to earn and ask for money, what happens? You won't ask for the sale.” (13:55-14:02)
• “In business, you have to invest to make more. So you need to have an investment mindset.” (15:25-15:30)
• “When you don't dare to invest, your business will go very slow and sometimes even stagnant.” (15:40-15:48)
• “You need to be intentional about money. You need to tell money what you are going to do with it when it comes.” (20:16-20:24)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone
Thursday Dec 09, 2021
How to Handle Price Objection
Thursday Dec 09, 2021
Thursday Dec 09, 2021
When it comes to running a business, most event planners struggle the most with discussing money. In today’s episode, May discusses how to properly handle price objections without losing business.
When you take a sales call, the most important thing to do is ask qualifying questions. This not only allows you to get a better understanding of what the client wants, but it also reveals any objections they might have. Rather than being intimidated about discussing money, May tells listeners to be upfront about how much things cost. When the potential client has a realistic idea of the amount they will have to spend, they will be less likely to object to your fees.
Tune into this week’s episode of The Unstoppable Eventrepreneur™ to learn more about the importance of pre-work, educating your clients about cost, and how to implement a strong objection strategy that attracts your target client.
Quotes
• “The more pre-work you do in your discovery call, the probability of you getting a price objection gets lower and lower.” (02:06-02:19)
• “It’s almost impossible to overcome a price objection if you're not talking to your ideal client.” (02:36-02:46)
• “When you're talking to your potential client you should already have an idea of what they want to spend on an event.” (05:52-06:01)
• “We always want to empathize, listen and be inquisitive.” (14:23-14:29)
• “You want the client to tell you how they would feel if they did the event themselves and how they would feel if you worked it for them.” (23:16-23:24)
• “You cannot go into a sales call with a scarcity mindset. If you do, you will not ask the right type of questions because you’re afraid to lose the sale.” (25:22-25:32)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone