The Unstoppable Eventrepreneur™

Lessons I Learned from My 7-9 Figure Business Mentors - Episode 155

“I spent over $100,000 on business mentors who helped me build my business, improve my wealth awareness, and taught me how to sell. I also worked with mentors who helped me understand the programming from my childhood to adulthood, and how I could change that programming. This shift in my belief system improved my relationships with my family, clients, vendors, and many other areas of my life,” shares May Yeo Silvers.

 

This week, May reflects on the pivotal role mentorship played in her journey, offering key lessons for personal and business growth. She debunks the idea of waiting for the “right time” to take action, urging entrepreneurs to create their own opportunities and avoid procrastination. May emphasizes the importance of financial discipline, noting that successful entrepreneurs find ways to generate and allocate resources, rather than making excuses. Understanding how clients perceive value is essential in sales, where aligning your services with their priorities can make all the difference.

 

May also tackles the emotional challenges of running a business, from letting go of underperforming employees to standing firm on pricing. She advocates for focusing more on the business side of things than the craft itself, urging entrepreneurs to embrace business strategies and management to achieve sustainable growth. For those struggling with these aspects, May advises seeking mentorship or partnerships to develop the essential skills needed to run a successful business.

 

Through her experiences and lessons learned from her mentors, May provides actionable insights for entrepreneurs looking to accelerate their business growth, highlighting the importance of continuous learning, adaptability, and a proactive approach to decision-making.

 

Quotes

• “When you’re building a business, there’s never really a ‘right’ time. It’s about what you make of the time you have. It’s like flying the plane while you’re still building it. Your job is to try not to crash badly. I say ‘try not to crash badly’ instead of ‘try not to crash’ because you will crash. That’s when you know that whatever you’re doing isn’t working.” (07:58 | May Yeo Silvers)

• “Learning how to start, grow, and sustain a business is a completely different skill set from the actual skills needed for client fulfillment and providing your services. You need to understand that.” (17:56 | May Yeo Silvers) 

• “If you don’t have a love for business—whether it’s starting, growing, or sustaining it, and if you don’t enjoy any part of it, including business strategies and tactics—then it will be a challenge. It’s not easy to love, as it will test you as a person and as a CEO, tearing you down while also lifting you up.” (20:02 | May Yeo Silvers) 

 

Links

If you don't want nor do you have the resources to invest over $100k for business mentors, the most economical way is to join our Unstoppable Eventrepreneur Live Community.

 

We host 4 LIVE zoom calls a month where the community members come and co-work to get their CEO stuff done, and they also get to ask questions and learn from EVENTrepreneurs, including myself, who have been there and done that. This is probably the cheapest and fastest way to grow your business where the investment is low, and the learning curve is so much smoother than trying to figure it out on your own!

 

Click this link to get the details of what the Live Community offers! 

 

Connect with May at: may@events4anyone.com

Website: www.mayyeosilvers.com

LinkedIn: https://www.linkedin.com/in/mayyeosilvers/

Facebook: www.facebook.com/mayyeosilvers

IG: www.instagram.com/mayyeosilvers

TikTok: https://www.tiktok.com/@mayyeosilversofficial

FB private group: https://www.facebook.com/groups/events4anyone

 

Podcast production and show notes provided by HiveCast.fm

What Does a “Preferred Vendor List” Actually Do for Your Business? - Episode 154

“Being on a preferred vendor list doesn’t guarantee you business. In fact, sometimes it can cost you more than not being on the list at all,” says May Yeo Silvers. This week, May explores the advantages and potential pitfalls of preferred vendor lists within the event planning industry. She explains that these lists help streamline the planning process for clients by offering a curated selection of trusted vendors, benefiting both clients and venue staff. From a venue’s perspective, preferred vendor lists can be a powerful marketing tool that fosters mutually beneficial relationships with vendors who, in turn, may refer clients back to the venue.

 

However, May points out that for service providers, being on a preferred vendor list does not automatically translate to guaranteed business. It’s crucial for vendors to maintain strong relationships with venue staff, especially given the high turnover in the events industry, to stay top of mind for referrals. She also highlights the potential challenges vendors may face if they are not on these lists, particularly with venues that have strict policies about outside vendors.

 

May encourages both venues and service providers to carefully assess their strategies regarding preferred vendor lists. She emphasizes that these lists should support business growth rather than hinder it, urging both parties to consider whether participation truly aligns with their goals.

 

Quotes

• “If you’re a venue, it’s important to invite vendors from all categories to come and see your space. This way, you’re not just marketing yourself to the end user, but also to vendors who can refer leads to you. By doing this, you make sure that vendors know you exist, and they can refer clients who are still looking for a venue.” (06:00 | May Yeo Silvers) 

• “As a service provider, should you consider being on a preferred vendor list? My take is that it depends on your goal. If you believe that paying to be on a preferred vendor list will bring in a lot more leads, and those leads are highly viable, then it could be worth considering.” (23:19 | May Yeo Silvers) 

• “It’s also important to ensure that the venue is careful about limiting the number of vendors in each category. A good practice for a venue is to have no more than three vendors per category, so everyone has a fair chance to bid for the business. However, if a venue has five to eight vendors per category, I wouldn’t suggest paying to be on that list.” (23:40 | May Yeo Silvers) 

• “Being on a preferred vendor list doesn’t guarantee you business. In fact, sometimes it can cost you more than not being on the list at all.” (25:13 | May Yeo Silvers)

 

Links

If you are one of those people who like to learn by reading and highlighting notes on a physical book, make sure you check out The Unstoppable Eventrepreneur book.

 

This is one of my "babies" that I spent countless hours on consolidating all my years of experience in the events field and how I built a multiple 6 figure profit events business, all into a book that you can finish reading in a day. This book has become the blueprint for many event planners, designers and decorators to help guide them to turn their passion for events into a profitable business.

 

Click on this link to get your copy today!

https://www.amazon.com/Unstoppable-EVENTrepreneur-TM-Profitable-Business/dp/1961347105/

 

Connect with May at: may@events4anyone.com

Website: www.mayyeosilvers.com

LinkedIn: https://www.linkedin.com/in/mayyeosilvers/

Facebook: www.facebook.com/mayyeosilvers

IG: www.instagram.com/mayyeosilvers

TikTok: https://www.tiktok.com/@mayyeosilversofficial

FB private group: https://www.facebook.com/groups/events4anyone

 

Podcast production and show notes provided by HiveCast.fm

Are You Doing These Things to Get Repeat Clients? - Episode 153

“Statistics show that growing a business is much easier and more profitable when the majority of your clients are repeat customers rather than constantly chasing new ones,” explains May Yeo Silvers. This week, she highlights the vital role that cultivating repeat clients plays in building a sustainable and successful event planning business. May shares insights from her own company, M2 Hospitality, where long-term client relationships have been key to their ongoing success. She emphasizes that securing repeat clients is not only more cost-effective but also less time-consuming than continually acquiring new ones.

 

To create a resilient business, May suggests maintaining a balanced client base with 50% repeat clients and 50% new clients. This approach ensures stability even if some clients temporarily pause their services. She stresses the importance of continuous marketing and outreach to preserve this balance and prevent revenue dips. May offers actionable advice on fostering repeat business by delivering outstanding service from the first engagement and nurturing personal relationships with clients. 

 

Quotes

• “‘Why is it important to get repeat clients? It is because statistics show that growing a business is much easier and more profitable when the majority of your clients are repeat customers rather than constantly chasing new ones.” (01:18 | May Yeo Silvers)

• “It costs a lot more time, money, and energy to get new clients versus getting repeated business because the people who have used you once have already experienced the level of service from you, and they also know what it’s like to work with you. Therefore, there is less hesitation to want to work with you again, provided that, of course, the first experience is a good experience.” (01:42 | May Yeo Silvers) 

• “It’s so important that even though it doesn’t require a lot of time, energy, and money to keep repeat clients, you must continue to grow that repeat client base, and that can only happen if you grow your new client base. They move in tandem.” (06:42 | May Yeo Silvers) 

• “This is Marketing 101. Get back to your repeat clients. Check in on them. Let them know you appreciate them.” (23:08 | May Yeo Silvers)

 

Links

If you are looking for an event prof community where you can ask the what, the how, the accountability and support, check out our Unstoppable Eventrepreneur Community!

 

Inside the community, we host co-working sessions and personal development calls. Here's a glance of our sample August call schedule:

 

Co-Working Sessions:

Wed Aug 7 8pm EDT: Content Strategy and Digital Presence Co-Working session.

We will talk about how to use AI tools to help you create your social media content strategy. If you want to volunteer for this exercise so we can help create your social media content, please DM me. First come first serve.

If there’s time left for website and social media audit, pls DM me. First come first serve.

 

Tues Aug 13 8pm EST: Business legalities, system and process, Funds management, CEO schedule

 

Tues Aug 20 8pm EST: Style Shoot, Sales and Marketing

 

Hot Seat Q&A With May:

Wed Aug 28 8pm EST: Come on and ask questions!

I will also talk about the process I went through to overcome my “limiting self beliefs” when I grew my business from high 5 figures into a multiple high 6 figures profit company.

 

Personal Development Call:

Thurs Aug 15 8pm EST: Topic for August-Building Consistency.

 

Want to be in a community like ours? Find out more about our Live Support community by clicking on this link (https://learnwith.mayyeosilvers.com/17livesupportupsell24kb) to get the details!

 

Connect with May at: may@events4anyone.com

Website: www.mayyeosilvers.com

LinkedIn: https://www.linkedin.com/in/mayyeosilvers/

Facebook: www.facebook.com/mayyeosilvers

IG: www.instagram.com/mayyeosilvers

TikTok: https://www.tiktok.com/@mayyeosilversofficial

FB private group: https://www.facebook.com/groups/events4anyone

 

Podcast production and show notes provided by HiveCast.fm

You Are Doing All the “Right” Things, but Why Isn’t the Business Growing? - Episode 152

“I can totally relate to this because I feel that pain in my own business, even though we have a successful business. It can plateau, or it can decline in terms of growth. I have to do some soul-searching and a lot of auditing to understand why my business is not growing as fast as I want it to,” shares May Yeo Silvers. 

 

Entrepreneurs need to invest time and energy in critical analysis of your marketing tactics to overcome growth plateaus and optimize results in all aspects of their business.  For example, May emphasizes the need for a strategic approach to social media marketing, advising that while consistent posting is vital, success hinges on understanding what content truly drives engagement and conversions. She shares that, although her Instagram reels attract followers, it’s the static posts and carousels that generate more significant engagement and sales, underscoring the importance of focusing efforts on what works best.

 

Email marketing is a powerful tool, but May stresses the importance of analyzing which emails achieve higher open rates. Tailoring content to audience preferences can significantly boost engagement and sales, as evidenced by her own revenue-generating email campaigns. 

 

May also explores the value of in-person marketing, such as trade shows and networking events, urging entrepreneurs to track ROI meticulously. By focusing on the most profitable opportunities, businesses can allocate resources more effectively.

 

EVENTrepreneurs should regularly audit their marketing activities to determine what works and what doesn’t, enabling them to make informed decisions and focus activity in the areas that actually drive business growth.

 

Quotes

• “I can totally relate to this because I feel that pain in my own business, even though we have a successful business. It can plateau, or it can decline in terms of growth. I have to do some soul-searching and a lot of auditing to understand why my business is not growing as fast as I want it to.” (02:30 | May Yeo Silvers)

• “You can see that many business owners are doing the right thing, which is marketing themselves in different formats… The action is correct, but not all actions will yield the same results. And because time is limited, and resources are limited, you want to be able to focus your time and resources on those right things that are yielding results at a faster pace. So don’t think that you are doing everything correctly.” (23:31 | May Yeo Silvers) 

• “Do not stop doing the right things, but be more intentional and critical in auditing and analyzing the results that all the right things you’re doing are yielding. This way, you’ll know how to channel your time and resources into the things that are really working for you.” (25:16 | May Yeo Silvers) 

 

Links

It is a challenge to determine what are the "right" things to do when you are launching and growing your business. It is also a challenge to decipher if you are doing the "right" things correctly.

 

These are the questions that EVENTrepreneurs have swirling in their head, and also keep them from gaining momentum in their business. Why tackle the EVENTrepreneur journey alone when you can be in a community where there are other EVENTrepreneurs who have already walked this journey and can guide you from making expensive mistakes and wasting time?

 

Click on this link to find out what the Unstoppable Eventrepreneur Live Support Community has to offer!

 

Connect with May at: may@events4anyone.com

Website: www.mayyeosilvers.com

LinkedIn: https://www.linkedin.com/in/mayyeosilvers/

Facebook: www.facebook.com/mayyeosilvers

IG: www.instagram.com/mayyeosilvers

TikTok: https://www.tiktok.com/@mayyeosilversofficial

FB private group: https://www.facebook.com/groups/events4anyone

 

Podcast production and show notes provided by HiveCast.fm

The Things You Need To Grow from 4 to 5 to 6 Figure Profit Business - Episode 151

“How much revenue my business generates means nothing to me in reality. What I care about is the profit,” shares May Yeo Silvers. This week, May delves into the essential strategies and mindset shifts needed to grow an event planning business from four-figure to six-figure profits. Drawing from her extensive experience in the events industry, May emphasizes focusing on profit over revenue, describing revenue as merely a vanity metric. She outlines a clear path for business growth, starting with the foundational steps necessary to achieve a four-figure profit, often involving significant “sweat equity” and manual effort, especially for those balancing a full-time job with their entrepreneurial pursuits.

 

May highlights the importance of auditing efficiency and productivity in the early stages of business development. She advises new entrepreneurs to be frugal with resources, investing only in essential tools and software that directly contribute to sales and client acquisition. As the business grows to a five-figure profit, she recommends gradually incorporating paid marketing strategies, such as ads and trade shows, and considering hiring virtual assistants to handle time-consuming tasks, allowing the entrepreneur to focus more on sales and marketing outreach.

 

According to May, the transition to a six-figure profit is more about mindset than operational changes. She discusses common psychological barriers that entrepreneurs face, such as imposter syndrome and the fear of growth, which can hinder progress. May shares her personal experiences of overcoming these mental hurdles and emphasizes the need for intentional business structuring. She advocates for building a capable team and refining systems and processes to sustain and scale the business further.

 

Quotes

• “How much revenue my business generates means nothing to me in reality. What I care about is the profit, which can be impacted by various variables, including how much revenue you’re bringing in and what your operating expenses are, as those will ultimately affect the amount of profit you have at the end of the day.” (01:57 | May Yeo Silvers) 

• “The majority of the Unstoppable EVENTrepreneurs who work with us inside our mentorship program hit a five-figure profit or low five-figure profit in their very first year of launching their business, even while working a full-time job.” (05:54 | May Yeo Silvers)

• “If you are doing this by yourself, don’t be too hard on yourself if you don’t achieve a five-figure profit in your first year. Give yourself some grace because you don’t have someone to guide you along. You’re managing everything yourself and trying different approaches; it’s a trial-and-error process. The growth path will have many more bumps compared to when you’re working within a program with a mentor to guide you. You need to audit your efficiency and productivity.” (06:15 | May Yeo Silvers) 

• “Now you are the CEO—the true CEO who is the visionary—you cannot be afraid to manage people; it’s a necessary part of the role. Just acknowledge that you will make mistakes, and you may hire the wrong people. It’s a work in progress, and you have to engage in a lot of self-talk and self-auditing. Be willing to fall and get back up again.” (31:18 | May Yeo Silvers) 

 

Links

If you are looking for the "unicorn" of all event courses that covers Pricing, Marketing, Sales, Legalities, Mindset, Productivity at an affordable price, check out our 24 course Business Kickstart Bundle that is ONLY $24!

 

This is NOT your typical course where you pay for what you get. This is a course that you pay little BUT you get A LOT! The courses in the Business Kickstart Bundle are all handpicked AND taught by me and my students who had achieved REAL results. Follow the strategies and advice in the courses, and your learning curve will be smoother, less expensive and less frustrating than trying to figure things out yourself. 

 

Click this link for more info on the 24 course for $24 Business Kickstart Bundle!

 

Connect with May at: may@events4anyone.com

Website: www.mayyeosilvers.com

LinkedIn: https://www.linkedin.com/in/mayyeosilvers/

Facebook: www.facebook.com/mayyeosilvers

IG: www.instagram.com/mayyeosilvers

TikTok: https://www.tiktok.com/@mayyeosilversofficial

FB private group: https://www.facebook.com/groups/events4anyone

Podcast production and show notes provided by HiveCast.fm

The REAL Wealth You Will Attain When You Build Your Business With Intention - Episode 150

“For me, the real wealth in starting a business lies in time flexibility and autonomy,” shares May Yeo Silvers. In this episode, she delves into how true wealth encompasses more than just financial success; it includes personal freedom and time flexibility. She recounts her journey, particularly a significant year when her business flourished financially but at the expense of her well-being, prompting her to reassess her priorities.

 

May highlights how many entrepreneurs lose sight of their initial goals of financial and time freedom in their pursuit of profit. Through her experiences, she underscores the importance of balancing financial goals with personal well-being. She advises entrepreneurs to intentionally define their version of real wealth and build their businesses accordingly.

 

The episode also underscores that real wealth is subjective and varies for each individual. May shares her sister’s decision to choose a less stressful job for better work-life balance as an example that wealth isn’t always tied to high financial income. She encourages entrepreneurs to regularly evaluate and adjust their business strategies to align with their personal values and goals, emphasizing that true success in entrepreneurship is about creating a fulfilling and balanced life.

 

Quotes

• “To last in the business and maintain your well-being, you need to build your business with a holistic intention. This means considering how to live your life, leave a legacy, and achieve financial freedom and stability all at the same time.” (06:27 | May Yeo Silvers) 

• “Financial freedom may look very different for every person.” (07:22 | May Yeo Silvers) 

• “When you build your business with intention, you constantly have conversations with yourself. What is the real intention here? How can I build my business in a way that allows me to gain a certain level of wealth and a certain level of financial, time, and choice freedom? Only you will have the answer to these questions. You, and only you, will know the financial numbers that matter to you, how much time you need, and what you want to do with the time you’ve gained. This is how you build the real wealth that is meaningful to you, not what social media dictates.” (34:09 | May Yeo Silvers) 

• “If you don’t build your business with intention, you risk burning out and losing the very wealth you’ve achieved. Sacrificing time and choice freedom in the pursuit of financial gain is not sustainable. Real wealth encompasses financial success as well as the freedom to enjoy your time and make choices that align with your values and desires.” (35:06 | May Yeo Silvers)

 

Links

If you are thinking of starting an event planning business and you want to build your business with INTENTION like how I explained in this podcast episode, the Mindset and Productivity module inside our 24 courses Business Kickstart Bundle will help guide you on how to manage your time to have a work life balance, one of the REAL wealth of owning a business.

 

The pricing module, also included in the bundle, will show you how to price for profit so you can also attain REAL financial wealth. If you are lacking the sales and marketing skills, we got you covered too in the bundle! 

 

Click this link for more info on the 24 course for $24 Business Kickstart Bundle!

 

Connect with May at: may@events4anyone.com

Website: www.mayyeosilvers.com

LinkedIn: https://www.linkedin.com/in/mayyeosilvers/

Facebook: www.facebook.com/mayyeosilvers

IG: www.instagram.com/mayyeosilvers

TikTok: https://www.tiktok.com/@mayyeosilversofficial

FB private group: https://www.facebook.com/groups/events4anyone

 

 

Podcast production and show notes provided by HiveCast.fm

The 5 “Valid” Reasons We Give To Ourselves To Justify For Slow Business Growth - Episode 149

“If you think that you can grow a business just by cruising along or believing what some other entrepreneurs are saying—that it only takes very little time, very little effort, and very little money to start, grow, and sustain a business—I’m here to shake you with some tough love: some of it is true, and some of it is totally false,” says May Yeo Silvers. In this episode, she dives into common excuses that hinder entrepreneurs, particularly in the event planning industry, and offers practical advice to overcome them.

 

May debunks the myth that minimal effort, time, and money are enough to succeed. She identifies five common “valid reasons” entrepreneurs cite for their lack of progress: family priorities, lack of funds, insufficient skills, absence of high-paying clients, and limited market potential. For each, she provides actionable solutions:

 

1. Family Priorities: Emphasize time management, set boundaries, and seek support from loved ones.
2. Lack of Funds: Scrutinize spending habits and make short-term sacrifices to fund the business.
3. Insufficient Skills: Focus on continuous learning and leverage existing strengths.
4. Absence of High-Paying Clients: Evaluate pricing strategies and market to different areas if necessary.
5. Limited Market Potential: Conduct market research and adapt to the local economic landscape.

 

May’s insights are grounded in her experiences and lessons from her business coach. She encourages listeners to reassess their beliefs, conduct self-audits, and make necessary sacrifices to achieve their business goals. 

 

Quotes

• “If you think that you can grow a business just by cruising along or believing what some other entrepreneurs are saying—that it only takes very little time, very little effort, and very little money to start, grow, and sustain a business—I’m here to shake you with some tough love: some of it is true, and some of it is totally false.” (01:37 | May Yeo Silvers)

• “Every single one of these valid reasons comes with a valid suggestion and solution. If you’re giving yourself reasons why your business is not growing as fast as you want, I need you to listen to this episode many times and start asking yourself all the hard questions.” (36:22 | May Yeo Silvers) 

• “Audit yourself. Do you have the wrong beliefs? Are you believing things that hinder your growth? Are you willing to make the sacrifices that will help you grow? Do you really want what you said you wanted? Because if you don’t, there’s no point in making all these sacrifices. So, this is what I mean by having a vigorous and rigorous self-audit in the evolution of your mindset, your goals for your business, and the goals for your life. What has changed? Did priorities change? Did your desires change? Because all this will impact how much time, energy, and sacrifice you’re willing to put in to attain what you say you want in your business.” (36:45 | May Yeo Silvers) 

 

Links

If you already have the event skills, NOW is the time to invest in learning business skills. Look no further, as our $24 for 24 course bundle has you covered! 

 

I had intentionally chosen the best 24 courses in my year long mentorship program curriculum to help newbie “EVENTrepreneur” get a taste of what it’s like to build a business. The courses are robust but not overwhelming. It is also very well rounded as it covers pricing, marketing, sales. business legalities, mindset and productivity. 

 

Click this link for more info on the 24 course for $24 Business Kickstart Bundle!

 

Connect with May at: may@events4anyone.com

Website: www.mayyeosilvers.com

LinkedIn: https://www.linkedin.com/in/mayyeosilvers/

Facebook: www.facebook.com/mayyeosilvers

IG: www.instagram.com/mayyeosilvers

TikTok: https://www.tiktok.com/@mayyeosilversofficial

FB private group: https://www.facebook.com/groups/events4anyone

Podcast production and show notes provided by HiveCast.fm

How Much Experience Do You Need to Start Your Event Planning and Designing Business - Episode 148

How much experience is necessary to start an event planning business? In this episode, May Yeo Silvers tackles this frequently asked question, emphasizing that the quality and diversity of experiences matter more than the number of years in the industry. She explains that many event planners begin by organizing events for friends and family, often turning a hobby into a business despite initial doubts about their skills.

 

May breaks down the roles of decorators, designers, and planners, highlighting the specific skills each requires. She stresses that decorators need only a few solid designs to start, while designers should understand trends and collaborate with vendors. Planners need a broad skill set, including contract negotiation and budgeting.

 

Investing in education and shadowing experienced professionals is crucial, with continuous learning being key. May reassures aspiring event planners that having the basic skills and a passion for growth means they’re ready to start their business, regardless of the length of their experience.

 

Quotes

• “Don’t worry about getting complaints from your client when you don’t know how to do certain things. You’re human. If there’s something that you don’t know, you can go learn. You can go ask. Don’t expect yourself to know every single thing.” (35:29 | May Yeo Silvers)

• “The business fundamentals, the marketing skills, the lead conversion skills, the budgeting, business finance budgeting, and sales projection are all more challenging than the actual skill set for learning how to do an event. I am not going to sugarcoat this. Two things need to go hand in hand. You can have the skill set to do an event, but if you don’t know how to run a business, what’s the point?” (36:47 | May Yeo Silvers) 

• “If you’re a business owner, you should at least know the service execution part. You don’t have to know everything, but you need to know at least overall what your company provides.” (37:43 | May Yeo Silvers) 

 

Links

If you want to build your event planning skills, make sure you join my facebook group: Events4Anyone: A-Z guide to start and grow your event planning business https://www.facebook.com/groups/events4anyone

 

Inside the Guides tab of the free private facebook group, you will see different modules on building your business to 6 figures and also event planning tutorials. 

 

If you want to learn more, follow me on my other social media handles where the videos and posts are short, quick and easy to follow!

 

Connect with May at: may@events4anyone.com

Website: www.mayyeosilvers.com

LinkedIn: https://www.linkedin.com/in/mayyeosilvers/

Facebook: www.facebook.com/mayyeosilvers

IG: www.instagram.com/mayyeosilvers

TikTok: https://www.tiktok.com/@mayyeosilversofficial

FB private group: https://www.facebook.com/groups/events4anyone

 

 

Podcast production and show notes provided by HiveCast.fm

The 3 Step Process To Ensure Business Success - Episode 147

“This is fundamental for any business’s success. Unfortunately, it’s something that many entrepreneurs overlook,” begins May Yeo Silvers as she delves into the three-step process for ensuring business success, especially for those in the event planning industry. Clarity - belief - action: these 3 steps are interconnected and neglecting any part of this sequence can lead to struggles and hinder business growth.

 

Clarity involves envisioning financial and time freedom in detail, specifying exact figures for income, work hours, and lifestyle aspirations. Belief is crucial, as it fuels commitment and must be supported by evidence such as existing knowledge and skills. Action requires consistent and strategic efforts to achieve the envisioned goals. May acknowledges the challenges of maintaining belief and taking action, especially when immediate results are not visible. Fluctuating levels of motivation and belief are normal, but successful entrepreneurs stay the course.

 

For those looking for additional support, May offers her 24 courses for $24, covering not only the fundamentals of building a business but also how to scale it in sales and marketing, converting leads, managing your CEO schedule, understanding legalities, and more. You’ll also have the opportunity to be part of a live community where you can co-work, brainstorm, network, and help each other. Click here to see what comes with the 24-course bundle!

 

Quotes

• “This three-step process is interconnected with one another, and one cannot live without the others. This is the most fundamental for any business’s success. Unfortunately, it’s something that many entrepreneurs do not pay enough attention to.” (01:13 | May Yeo Silvers) 

• “Measuring your energy is so important. There are seasons in business, just like there are seasons in life. There are life-changing events such as getting married, someone dying, giving birth, or somebody getting sick. All these life-changing events are going to take you away from your business and even time from yourself. Your business cannot always be going at one hundred percent or a thousand percent all the time because you are human.” (20:00 | May Yeo Silvers) 

• “It will be up, down, up, down—that’s the life of an entrepreneur. If you are listening to this episode, you have to constantly assess your energy and remind yourself that this is part of the game you’re playing for the long term. This is part of the mental game that life and business will test you with. So don’t give up. That’s what I want to say. Don’t give up. Go back to the three-step process. Know that this is a game, and you have to be in the game to play it and win it. If you’re not in the game, you can’t play.” (23:58 | May Yeo Silvers) 

 

Links

HAVING the belief that you CAN have what you want is THE key fundamental to achieving your dreams.But it is NOT easy to truly believe you can have what you dream of, especially when no one in your immediate environment is living the dream life you are envisioning. It is also NOT easy to take actions if you don't know what actions to take, and not knowing if you are doing everything correctly.

These are the 2 feedback I get all the time in my event planners and designers community. Because of that, I created the 24 course bundle that also comes with optional live support to give you the WHAT and the HOW, PLUS a community to support your beliefs that you CAN really do it.

 

These 24 courses revolve around the business fundamentals of Pricing, Marketing, Converting Leads, Business Legalities, Items you need to start your business, Mindset & Productivity hacks.

 

Ready to launch and scale your events business for ONLY $24? Click the link below to see what comes with the 24 course bundle!

https://learnwith.mayyeosilvers.com/kickstart-24ob47oto67-podcast

 

Connect with May at: may@events4anyone.com

Website: www.mayyeosilvers.com

LinkedIn: https://www.linkedin.com/in/mayyeosilvers/

Facebook: www.facebook.com/mayyeosilvers

IG: www.instagram.com/mayyeosilvers

TikTok: https://www.tiktok.com/@mayyeosilversofficial

FB private group: https://www.facebook.com/groups/events4anyone

 

 

Podcast production and show notes provided by HiveCast.fm

The 3 Things That Could Tank Your Business - Episode 146

Are you making one of these three common mistakes that could sabotage your business? In this episode, May Yeo Silvers explores three major pitfalls that can tank an event planning business, sharing personal examples and valuable insights for each. Although her advice is tailored for event planners, designers, and decorators, the business fundamentals she discusses apply to any service-oriented business.

1. Premature Investment: While reinvesting revenue back into the business is generally a good practice, doing so prematurely can stunt growth and lead to failure. May emphasizes the need to evaluate the return on investment and usage frequency before making financial commitments.
2. Lack of Expense Tracking: Many business owners lack a clear understanding of their monthly expenses, leading to financial mismanagement. Know exactly how much is needed to cover personal and business expenses to make informed reinvestment decisions.
3. Absence of a Sales Projection: A sales projection is essential for planning and meeting financial obligations. Project costs and revenue for the next three to six months to guide sales and marketing activities.

May ties these three points together, showing how they are interconnected. Premature investment often stems from not knowing one’s expenses, and without a sales projection, it’s impossible to plan effective sales and marketing strategies.

 

Quotes

• “When you have revenue coming in, immediately deciding to reinvest it back into your business is not a bad thing, but it could be a premature investment that might stunt the growth of the business and eventually tank it.” (04:05 | May Silvers)
• “To support the business, you must first have sales. If you’re making premature investments to support the business, such as software, labor, and hardware, but you don’t have enough sales coming in, that is going to tank your business. So, you have all these things that cost money, but not enough revenue is coming in to maintain this support that you purchased. Premature investment into your business is one of the things that could tank your business and stunt its growth.” (12:02 | May Silvers) 
• “If you don’t know your expenses, how are you going to do a sales projection? You need to get a handle on your expenses first. Then, you need to add in the extra money you want to have after paying the expenses, and that becomes your sales projection. It’s really a no-brainer.” (20:03 | May Silvers)
• “That’s the fundamental of running a business. It all comes down to knowing your numbers. Once you know your numbers, you’re able to craft your sales and marketing strategy. When the money comes in, you will know exactly when to use it and for what.” (26:58 | May Silvers)

 

Links

If you have enjoyed my podcast, follow me on social media to learn more! Check out the show notes to find all my social media handles and follow me on the one where you hang out the most.

 

AND, if you are just starting your events business and want to avoid making costly mistakes financially and energetically, check out our Business Kickstart Bundle-24 courses for ONLY $24! Click this link to check it out.

 

Connect with May at: may@events4anyone.com

Website: www.mayyeosilvers.com

LinkedIn: https://www.linkedin.com/in/mayyeosilvers/

Facebook: www.facebook.com/mayyeosilvers

IG: www.instagram.com/mayyeosilvers

TikTok: https://www.tiktok.com/@mayyeosilversofficial

FB private group: https://www.facebook.com/groups/events4anyone

 

 

Podcast production and show notes provided by HiveCast.fm