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EVENTrepreneur: A person who turns their passion for events into a profitable business. The Unstoppable Eventrepreneur™ Podcast brings you the strategies and tactics you need to build and scale your event planning business. Learn about the thinking and habits you must develop in order to turn your passion for event planning into a full-time job! Learn from a multiple 6-figure event planning veteran, May Yeo Silvers. Her specialty? Her “no sugar coating, giving it to you the way it is” form of communication that breaks down ideas and strategies into actionable step-by-step processes. Tune in, be inspired and get ready to start discovering the untapped potential within you to truly become an Unstoppable Eventrepreneur! For more business tips, strategies and mindset reset, follow along with May: • Connect with me at: may@events4anyone.com • Website: www.mayyeosilvers.com • LinkedIn: www.linkedin.com/in/mayyeosilvers • Facebook: www.facebook.com/mayyeosilvers • IG: www.instagram.com/mayyeosilvers • TikTok: https://www.tiktok.com/@mayyeosilversofficial • FB private group: https://www.facebook.com/groups/events4anyone
Episodes
Thursday May 18, 2023
Thursday May 18, 2023
Do you know all of your sales numbers for your business? It is a common mistake for new entrepreneurs to not understand the difference between financial numbers and sales numbers. Without knowing your sales numbers, you cannot turn your passion into profit. In today’s episode, host May Yeo Silvers talks about the sales numbers you absolutely must know in your business.
May explains that while exact sales numbers differ for every business owner, they do not differ in the manner in which they are calculated. She gives an example working backward from an income goal of $120,000 and walks through how to arrive at each sales number including calculating conversion rate, number of qualified leads, and how many sales you need to make to reach the desired income. May also explains the 80/20 rule which states that in a room of 100 people, only 20 will actually hear you and maybe 1 or 2 will become a sale. When you can see each sales number tracked, then you have a better understanding of what is required to reach your goals.
Sales numbers are different from financial numbers, but are just as important for running a successful and profitable business. Tune into this episode of The Unstoppable Eventrepreneur™ for a deeper dive into the sales numbers every business owner must know.
Quotes
• “There's a big difference between financial numbers and sales numbers.” (1:41-1:45 | May)
• “A lead is someone who knows the services you provide and they want and need the services you provide. They know how much you cost and they're able to pay how much you are charging.” (5:05-5:23 | May)
• “The goal here is to work less and make more. So you need to keep testing your price point to see where you are in terms of your conversion rate.” (9:07-9:18 | May)
• “You want to be able to track all these numbers to see what your closing rate is. You want to be able to reverse engineer the numbers.” (17:11-17:18 | May)
Links
Connect with me at: may@events4anyone.com
Website: events4anyone.com
LinkedIn: www.linkedin.com/in/mayyeosilvers
Facebook: www.facebook.com/mayyeosilvers
IG: www.instagram.com/mayyeosilvers
TikTok: https://www.tiktok.com/@mayyeosilvers
FB private group: https://www.facebook.com/groups/events4anyone
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